School

School of Business

Department

Marketing

ICC Theme

A World of Systems

Date

13-4-2017 11:30 AM

Place

Emerson B, Phillips Hall

Comments

Award Finalist

Document Type

Presentation

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Apr 13th, 11:30 AM

Ethical Consumer Branding for a Postmodern World: Appealing to "Authentic" Values in a Capitalist Economy

Emerson B, Phillips Hall

 

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