Title

Data, information, and intelligence

Document Type

Article

Publication Date

1-1-2017

Abstract

As Big Data and business analytics continue to grow and draw more attention, there is also an increasing recognition that existing theory and conceptual development in other areas studying intangible assets may have something of value to add. This study explores the potential of that relationship.

Publication Name

The Analytics Process: Strategic and Tactical Steps

First Page

97

Last Page

112

DOI

10.1201/9781315161501

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